Northshore Housing Market Update, August, 2024: Trends, Statistics, and Industry Changes

By Robert C. Baker

Northshore, a charming and picturesque area of Chattanooga, Tennessee, continues to capture the attention of homebuyers and investors alike. With its blend of historic appeal, scenic beauty, and close proximity to both the Tennessee River and City Center or downtown, Northshore is a desirable area for those looking to settle in one of the South’s most appealing cities. This article delves into the current state of the greater Northshore area real estate market, highlighting key statistics, as well as discusses recent and important mortgage trends and significant industry changes following the National Association of Realtors (NAR) Settlement.

Housing Market Statistics

As of August 4, 2024, the greater Chattanooga, Tennessee area had 2,688 single-family residential listings, a 47.4% increase over August, 2023. Rising inventory is a boon to home buyers, in that there is a greater selection of homes to choose from. On the other hand, rising inventory and increasing days on market (DOM; the average amount of time it takes to sell a home) provides challenges to home sellers, who with their agent need to consider appropriate pricing and marketing strategies in order to get their home sold.

DOM have more than doubled in the greater Chattanooga, Tennessee area since August 2022 and a year later now stands at 35 days. Part of this is due to buyer hesitancy in purchasing a home due to rapid home price inflation over the past several years as well as 30-year mortgage interest rates hovering around 7% for the better part of 2024. However, a more favorable interest rate environment is developing rapidly. This will be discussed in more detail below.

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The greater Northshore area real estate market, including North Chattanooga and Hill City, remains robust, despite a rapidly-changing economic environment. Here are some key statistics that define the current landscape:

  • Number of Listings: As of August 4, 2024, there were approximately 78 active listings in the greater Northshore area. This number offers buyers a variety of choices from historic homes to modern new construction, condos and apartments.
  • Number of Homes Sold: From July 4-August 2024, 20 homes sold in the greater Northshore area. This figure is slightly lower than the previous month’s 25 homes, indicating seasonality. Typically, we do find a bump in home sales as in late July and early August, as homeowners with children prepare to close on a home before the start of school, so this figure may increase within the next few weeks.
  • Median Sales Price: The median sales price for homes in Northshore stood at $712,500, doubtlessly skewed by 6 out of 20 homes selling above $1M, including one closing at $2,450,000 during the previous month. Sellers are cautioned from drawing too quick of a conclusion about the median sales price, as the diversity of offerings in Northshore selling below $500,000 constituted 40% of sales for the area.

Impact of Declining Mortgage Interest Rates

In a bid to stimulate the economy, ease consumer borrowing costs, and reduce the impact of interest payments on the US Federal debt, it is all but certain that in September, 2024, some are speculating even earlier, the US Federal Reserve (“the Fed”) will lower the US Fed Funds rate, the rate charged by banks borrowing and lending their reserves to each other overnight (also known as the “overnight rate”). While your author has been consistent in predicting that the Fed would lower rates by 25 basis points (.25%) in September and again in November of 2024, recent information concerning rising US unemployment, recessionary fears, and a decline in world financial markets makes it more likely that the Fed will consider 50 basis point (.50%) reductions in 2024 with further reductions into the spring of 2025.

While not affecting mortgage interest rates directly, these moves will influence those rates while having a direct impact on loan products tied directly to the Fed Funds rate such as home equity lines of credit, credit cards, automobile loans, and some student loans. Consumers should be on the lookout for further declines in the 30-year mortgage interest rate particularly if they are considering a purchase or wish to refinance their existing home loan.

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  • Current Mortgage Rates: According to Mortgage News Daily, as of August 5, 2024, the average 30-year fixed mortgage rate was 6.34%, down from nearly 7.03% the same time last year. While consumer mortgage interest rates will vary according to individual credit worthiness, debt-to-income ratio (DTI; comparing monthly debt obligations to monthly income) and other factors, this decline translates into a monthly $183 savings for Northshore home buyers making a purchase of $500,000 with a 20% downpayment. A drop to 6%, which may quickly lie on the horizon, may save borrower $271 per month, putting a dream home within economic reach for some home buyers.
  • Refinancing/Home Equity Lines of Credit: Northshore homeowners should be aware of the interest rate currently being charged on their home loan, if they have one. While Redfin reports that 91.8% of US homeowners with a mortgage loan have a rate lower than 6% (contributing to what is being called the “lock-in effect”, where homeowners are hesitate to list their homes for sale and move), the few that have not recently refinanced or taken on a new home loan may achieve some savings by refinancing in the coming year. On the other hand, with further drops in the Fed Funds rate, folks who have an existing home equity line of credit may find the interest being charge on this loan product being reduced they may likewise benefit from a reduced minimum payment amount.

Changes in Real Estate Practices Following the NAR Settlement

The spring Settlement between the National Association of Realtors (NAR) and several plaintiffs continues to bring not insignificant changes to the way real estate transactions will be conducted going forward. The Settlement brought about by the US Department of Justice addresses concerns about transparency and competition in the industry, leading to new or newly-revised practices that affect both agents and consumers. Those practices become mandatory August 17, 2024.

  • Upfront Disclosure of Buyer Agent Compensation: One of the key improvements for the relationship between agent and consumer is the mandate for buyer agent compensation to be determined upfront. While compensation has always been negotiable, this move aims to enhance transparency and allow buyers to understand the financial dynamics of their transactions better. In Northshore, as elsewhere, agents will now be required to clearly outline their fees and how they are compensated, ensuring buyers are well-informed from the outset. Going forward, we may see an increasing push for buyers to pay a portion of or perhaps even all of their buyer’s agent commission for services rendered.
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  • Increased Competition Among Agents: The Settlement doubtlessly will foster increased competition among real estate agents, who will be required to explain their value proposition clearly with consumers. With more transparency around commissions, agents will be impelled to market their services on the basis of quality and competency, rather than relying solely on traditional commission structures. This shift is likely to benefit both buyers and sellers in Northshore, and elsewhere, as agents strive to provide superior service to win clients based on previous experience, market knowledge and success, rather than on popular agent social media marketing efforts or prior existing relationships alone.
  • Impact on Listing Practices: The Settlement encourages more competitive listing practices. Agents will be required to negotiate their commissions and offer flexible fee structures, which may result in cost savings for sellers. For the Northshore market, this means that sellers might find more favorable terms when listing their properties. Agents should clearly explain the several options that sellers have regarding commissions, including the traditional proposition of offering the buyer’s agent cooperating compensation, that is, the seller agreeing to share a portion, whether a dollar amount or a percentage of the final sales price, of listing agent’s commission with the buyer’s agent. In the short term, this may be an attractive marketing option, as buyers, sellers and indeed the entire real estate industry acclimates themselves to the new reality. Agents and consumers should know that there are already discussions among some larger national brokerages, who have opted to provide compensation, say, through a seller’s credit to the buyer, in lieu of cooperating compensation, out of fear of additional litigation. If you’re planning to list, have a thorough conversation with your agent about what may be best for you.

Opportunities Amidst a Changing Landscape

The Northshore real estate market in Chattanooga, Tennessee, continues to thrive, characterized by a rising inventory of homes, steady sales, and a rising median price year over year. Barring recessionary or rising unemployment pressures, recent and further declines in mortgage interest rates, prompted in part by the Federal Reserve’s actions, may make homeownership more accessible and may support market activity. Additionally, the changes brought about by the NAR Settlement are transforming real estate practices, promoting additional transparency and fostering competition among agents.

For buyers and sellers in Northshore, these developments present both opportunities and challenges. Prospective buyers can benefit from lower mortgage rates and more transparent agent practices, while sellers can leverage competitive listing strategies to maximize their returns. As the market evolves, staying informed about these trends and changes will be crucial for making well-informed real estate decisions in Northshore.

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Whether you’re considering buying, selling, or simply keeping an eye on the market, Northshore remains a dynamic and attractive destination in Chattanooga’s real estate landscape. If you’re thinking about selling, call or text your Northshore home sales expert and sponsor of this website,

Robert C. Baker at  (423) 443-1649.